Alternative Synergies: 15 years of projects for the Italian design industry

October, 15 2013 10:00

Posted inEvents

 Fondazione Achille Castiglioni presents a new exhibition on the retrospective of Alberto Basaglia and Natalia Rota Nodari called “Sinergie Alternative: 15 anni di progetti per le aziende”, two architects who have developed industrial design products for some of the most important names in the Italian design panorama.

 

 

 

 

Open until the 31st October, the exhibition describes their interaction with the Italian design industry as well as their unique way of working and their choice of avoiding any formal, aesthetical and structural norms. “Are the objects beautiful? Are they functional? It’s up to those who use them to make this kind of judgment”.

 

 

 

 

 

 

The exhibition rooms contain products and prototypes created by the duo in collaboration with design firms such as Pedrali, Diemmebi, YDF, Outlook Design Italia and Mamà Design Italia, while in Achille Castiglioni’s personal office there is a set of products designed for the Bonomi Caffè.

 

 

 

 

 

 

On Thursday 17th October at 17:30 in Blitz Bovisa there is the opportunity for all those interested in design to join an open discussion related to the exhibition. Students, designers, professionals and design lovers of the Made in Italy are welcome to have a chat with Flavio Manzoni (design director of Ferrari S.p.a) Alberto Carlesso (marketing and communication consultant), Paolo Zaniboni (director of Blitz Bovisa) and architects Alberto Basaglia and Natalia Rota Nodari. Giovanna Castiglioni, vice president of Fondazione Achille Castiglioni, will chair the event.

 

 

 

 Images © Fondazione Achille Castiglioni, Milan